Clari, a leader in Enterprise Revenue Orchestration, announced a suite of new integrations on July 9, 2025, in Sunnyvale, California, enhancing its Revenue Context™ platform. These integrations with top data, intelligence, and engagement companies strengthen Clari’s AI-driven approach, unifying data, cadences, and workflows to empower AI assistants and agents across the entire revenue lifecycle.
Clari unveils new integrations to enhance Revenue Context™ platform.
Integrates with Fivetran, Snowflake, Databricks, Clearbit, ZoomInfo, and more.
Enables AI-driven automation, forecasting, and actionable insights.
Supports data unification, enrichment, and outbound execution workflows.
Used by enterprises like Okta to achieve 95%+ forecast accuracy.
Reinforces open ecosystem where customers control their data.
Clari’s new integrations connect critical revenue data sources, enriching its AI-powered platform that manages over $5 trillion in revenue for global enterprises. “Clari’s AI and predictive capabilities have been a game-changer here at Okta,” said Patty Hanna, Vice President of Field Strategy & Operations at Okta. “All of our top-level executives, including our CEO, constantly check Clari’s AI to predict where we will land for the quarter.” The integrations enable enterprises to unify complex revenue data across territories, teams, and business models, providing a single source of truth for predictable growth.
The integrations span three key areas:
Data Integration: Fivetran connects non-CRM revenue data, while Snowflake and Databricks unlock new data sources, ensuring consistent outcomes and full context across the revenue process.
Data Enrichment: Clearbit, ZoomInfo, 6sense, and Demandbase enhance account and contact records with accurate intent data, improving targeting and segmentation for go-to-market (GTM) strategies.
Outbound Execution: Gainsight integrates AI-generated call summaries and action items for post-sale retention, while Nooks and Orum enhance outbound calling with Groove Flows and real-time conversation analysis via Clari Copilot.
Clari’s open ecosystem allows customers to own their data, integrating all revenue and GTM signals into a time-series data model—the world’s largest of its kind. “We’re entering a new productivity paradigm — driven by AI,” said Andy Byrne, CEO of Clari. “The next wave of growth will be led by enterprises who integrate all revenue data, unify every signal, and run their revenue process with AI assistants and agents informed by full Revenue Context.” Clari’s AI delivers actionable insights, automates workflows, and boosts seller productivity, with features like AI-guided CRM suggestions and advanced opportunity scoring.
Clari’s platform has proven results, with customers closing deals 20% faster and achieving forecast accuracy above 95%. By addressing the challenge of context-lacking AI agents, Clari ensures precise execution across sales, marketing, and customer success. The integrations enhance data quality, streamline tasks, and provide real-time insights, enabling revenue teams to act swiftly and strategically.
Clari’s latest integrations solidify its leadership in revenue orchestration, empowering enterprises to harness AI for predictable, scalable growth. By unifying data and workflows, Clari is transforming how revenue teams operate, setting the stage for a new era of efficiency and success.
Clari is the only Enterprise Revenue Orchestration leader that delivers Revenue Context to Run Revenue – running AI and agents at enterprise scale. The Clari Revenue Orchestration Platform leverages all structured and unstructured data from every human- and machine-generated revenue interaction into a single, time-series data model, the world’s largest of its kind — managing over $5 trillion in revenue for global enterprises.
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