Casca, the first AI-native loan origination platform, has partnered with William Mills Agency, a leading financial services and fintech public relations firm, to enhance brand awareness and support the advancement of responsible AI in small business lending for community institutions.
Quick Intel
William Mills Agency, the nation’s leading financial services and fintech public relations firm, announced its selection by Casca to strengthen brand awareness. Casca is pioneering the transformation of small business lending as the first AI-native loan origination platform, designed specifically to help community institutions compete effectively in a challenging lending landscape.
The majority of small and medium-sized businesses face barriers to affordable capital, not due to creditworthiness but because of outdated legacy systems at traditional banks or high-cost options from alternative lenders. Casca bridges this divide by equipping community lenders with fintech-level speed and efficiency while preserving responsible, competitive pricing and ethical standards.
“Casca is building toward a future where access to capital is fair, fast and intelligent – with responsible, ethical AI at its core,” said Lukas Haffer, CEO and co-founder of Casca. “William Mills Agency’s deep expertise of the financial technology landscape makes them the ideal partner as we expand our reach, empowering community institutions with the tools needed to transform small business lending and make it more inclusive.”
“We are proud to partner with Casca as they not only modernize a broken process, but also help community institutions stay competitive and expand their impact,” said William Mills, CEO at William Mills Agency. “By leveraging responsible AI, Casca’s platform streamlines loan origination with unprecedented efficiency while enabling community lenders to provide more inclusive access to capital. Our role is to amplify this mission, building awareness and trust so more small businesses can benefit from faster, fairer lending.”
The collaboration positions Casca to accelerate adoption among leading SBA lenders and FDIC-insured banks, highlighting the platform’s ability to deliver intelligent, compliant, and inclusive lending solutions in an evolving financial ecosystem.
About Casca
Casca accelerates the loan application and origination process using responsible AI. It is the loan origination platform used by the nation's leading SBA lenders and FDIC-Insured banks. Founded in 2023 by banking IT experts and AI researchers from Stanford University, Casca is backed by Y Combinator, Canapi Ventures, Peterson Ventures, Clocktower Ventures, The Fintech Fund, and the Sarah Smith Fund.
About William Mills Agency
William Mills Agency is North America’s leading financial technology public relations and marketing firm. The agency has established its reputation through successful execution of media relations, strategic communications, content development, and crisis communications programs. The company serves clients ranging in size from early-stage startups to large, publicly traded firms. For more information, please visit williammills.com/financial-public-relations.
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