Warmly, a leader in AI-powered go-to-market tools, has launched its Marketing Ops Agent, a pioneering platform that automatically constructs, updates, and prioritizes lists of high-value accounts and contacts for marketing teams. By integrating AI enrichments with real-time signal monitoring, this tool eliminates outdated manual processes, delivering dynamic target lists that reflect current buyer intent.
Traditional B2B marketing relies on escalating ad spend, outbound volume, and fragmented tools to meet inflated pipeline targets, often resulting in declining sales rates and stagnant growth. The Marketing Ops Agent introduces a Lean Pipeline paradigm, empowering teams to concentrate efforts on accounts demonstrating genuine purchase intent. This shift reduces resource waste, enhances conversion efficiency, and sustains scalable revenue generation without perpetual goal inflation.
"Traditionally, the process of building a target list can take weeks, and involve stitching together the results of multiple complex tools and constant manual tweaking. And often, the list is already out of date before the end of the quarter." Said Alan Zhao, Co-Founder and CPO of Warmly. "We fix that problem by giving marketers one, easy-to-use tool that builds a real-time list of accounts and people that actually want to buy from you."
The platform equips a new breed of high-earning marketers—termed Super Marketers—with capabilities to orchestrate sophisticated, hyper-targeted campaigns across channels at accelerated speeds. These professionals leverage AI to dominate pipeline contribution, transforming marketing into a core revenue engine for high-growth organizations.
"Warmly sourced leads closed at a 50% higher rate and 30% faster than our other sources" - Stephanie Armand, Sr. Rev Ops Manger, Qase
"The Super Marketer will become the most valuable asset of high-growth organizations," said Maximus Greenwald, Co-Founder and CEO of Warmly. "Our platform empowers these professionals with the tools they need to identify and convert the right opportunities, and transform marketing into their company's primary revenue driver."
In an AI-driven landscape, prioritizing pipeline quality emerges as a decisive competitive edge.
"Since using Warmly our CPL dropped 40% and our average ACV doubled." - Charles Fox, Demand Generation Manager, Tovuti
The Marketing Ops Agent is immediately available to all Warmly customers, marking a step forward in efficient, intent-based go-to-market strategies.
Warmly is the AI GTM platform for the next generation of revenue teams. By unifying buyer signals, orchestrating workflows, and automating pipeline generation, Warmly turns go-to-market teams into high-velocity, revenue-producing machines. Founded in San Francisco, Warmly is backed by Felicis, NFX, Y Combinator, Zoom, and Slack Fund.
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