VTEX, a leading platform for connected commerce, has launched a transformative set of enterprise-grade capabilities at VTEX Vision 2025. Recognized as a Gartner® Customers’ Choice for two consecutive years, VTEX introduces solutions designed to tackle B2B complexity, enhance omnichannel experiences, and deploy agentic AI to drive operational efficiency. This release empowers enterprises to turn complexity into a competitive advantage, streamlining high-volume transactions and personalizing customer interactions across global markets.
VTEX Vision 2025 enhances B2B commerce with personalized catalogs and advanced buyer management tools.
Agentic AI introduces autonomous customer service, resolving 92% of tickets without human input.
Omnichannel capabilities unify inventory and fulfillment across B2C, B2B, and marketplaces.
AI-powered semantic search and product recommendations boost conversion rates.
The platform supports complex procurement with quick order tools and punchout integrations.
VTEX drives enterprise growth with real-time data insights and no-code storefront updates.
VTEX Vision 2025 addresses the unique demands of B2B commerce with tailored capabilities. The B2B Paradigm 2025 report by Andy Hoar awarded VTEX the most Gold medals in Enterprise and Mid-Market categories, highlighting its leadership in Total Cost of Ownership and Marketplace capabilities. Enterprises benefit from personalized catalogs, pricing, and payment methods per buyer, alongside advanced buyer organization management with role-based access and budgeting. Automated buying policies and approval workflows ensure compliance, while quick order tools and SKU matrices streamline high-frequency purchasing. Native punchout integrations further centralize procurement, enabling seamless transactions within existing enterprise systems.
True omnichannel commerce remains a challenge for many enterprises due to inventory silos and disconnected operations. VTEX bridges these gaps with a robust infrastructure that ensures speed, accuracy, and control. AI semantic search interprets shopper intent through natural language, delivering relevant results, while AI product recommendations drive conversions with behavior-based suggestions. Unified distributed inventory spans B2C, B2B, marketplaces, and physical stores, supported by multi-seller carts for seamless checkouts. Features like Delivery Promise and simplified BOPIS (buy online, pick up in store) enhance fulfillment efficiency, reducing costs and improving inventory accuracy.
VTEX is pioneering agentic commerce with AI agents designed for precision and adaptability. The Customer Service Agent, deployed by brands like UNICEF and Cencosud, autonomously handles support across channels like WhatsApp and Instagram, resolving 92% of tickets without human intervention and reducing average handling time significantly. The upcoming Visual Editor Agent will enable no-code storefront updates using natural language or Figma files, empowering non-technical teams. The Data Insights Agent provides real-time omnichannel performance data in plain language, eliminating the need for static dashboards or complex queries. “Enterprise commerce doesn’t slow down in the face of complexity. It rewards those who turn it into leverage. With VTEX Vision 2025, we have expanded our infrastructure to meet rising demands, from B2B buyer personalization to seamless consumer retail experiences, all on one unified commerce platform built for growth,” said Mariano Gomide de Faria, Founder and Co-CEO of VTEX.
VTEX is the backbone of AI-connected commerce, built for enterprises that move fast, adapt with precision, and expect results. Trusted by retail (B2C) and industrial (B2B) leaders, VTEX unifies omnichannel sales, intelligent order management, data pipelines, retail media, enterprise-grade security, and more. Each capability is designed to remove friction, connect operations, and accelerate growth. VTEX provides both composable and out-of-the-box solutions and is trusted by more than 2,400 brands including Colgate, Sony, Stanley Black & Decker, and Whirlpool. Today, VTEX powers over 3,400 active storefronts in 43 countries (fiscal year ended December 31, 2024).
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