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  • Sutherland’s Agentic AI Drives CX, Compliance, and Agility in Media & Telecom
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Sutherland’s Agentic AI Drives CX, Compliance, and Agility in Media & Telecom


Sutherland’s Agentic AI Drives CX, Compliance, and Agility in Media & Telecom
  • by: Source Logo
  • |
  • July 31, 2025

Sutherland, a global leader in business and digital transformation, announced on July 29, 2025, the deployment of its Agentic AI solutions, powering efficient operations for top-tier media and telecom enterprises. These modular, scalable AI agents combine human judgment with intelligent automation to address complex challenges like real-time fraud detection, regulatory compliance, and enhanced customer experiences (CX), driving measurable outcomes without expanding headcount.

Quick Intel

  • Sutherland’s Agentic AI enhances CX, compliance, and operational agility.
  • Deployed across 27 legacy systems and 126,000 agents for a top U.S. telecom.
  • Reduces average handle time by 35% and boosts accuracy by 6% for a streaming platform.
  • Ensures PCI compliance with real-time sensitive data removal.
  • Unifies voice, email, chat, social, and SMS on a single platform.
  • Delivers personalized recommendations, saving customers up to 15%.

Revolutionizing Customer Experience with Collaborative AI

Sutherland’s Agentic AI transforms customer interactions by working alongside human agents in real time. For a leading global streaming platform, the AI analyzes queries, pulls answers from a vast knowledge base, and suggests responses, reducing average handle time by 35% and improving accuracy by 6%. It also summarizes calls and recommends subscription upgrades, saving customers up to 15% while enhancing satisfaction through continuous learning from human feedback.

Ensuring Compliance Without Disruption

Facing stricter FCC regulations, a top-three U.S. telecom provider implemented Sutherland’s PCI-compliant AI agents across 27 legacy systems and 126,000 agents without operational disruption. The platform detects and removes sensitive data from voice calls, chats, transcripts, and screen recordings in real time, ensuring compliance while enabling fraud detection and secure payment processing. This seamless integration showcases Sutherland’s ability to deliver scalable protection in highly regulated industries.

Unifying Communication for Operational Agility

Sutherland’s platform consolidates all communication channels—voice, email, chat, social, and SMS—into a single recording system, streamlining post-interaction analysis with built-in audit trails. This unified approach enhances operational agility, allowing businesses to analyze interactions, detect fraud, and provide automated coaching without overhauling existing systems. “Our vision for Agentic AI is rooted in collaboration—not just automation,” said Doug Gilbert, Sutherland’s Chief Information Officer and Chief Digital Officer.

Driving Results Across Industries

Beyond media and telecom, Sutherland’s Agentic AI delivers results in healthcare and logistics, addressing industry-specific challenges like compliance and dynamic customer support. By blending AI with human insight, the platform enables businesses to cut costs, protect sensitive data, and elevate CX in real time. With over 200 patented inventions, Sutherland continues to pioneer digital transformation, offering a clear path for enterprises to stay competitive in a rapidly evolving landscape.

 

About Sutherland

Artificial Intelligence. Automation. Cloud Engineering. Advanced Analytics. For Enterprises, these are key factors of success. For us, they’re our core expertise. We work with global iconic brands. We bring them a unique value proposition through market-leading technologies and business process excellence. At the heart of it all is Digital Engineering - the foundation that powers rapid innovation and scalable business transformation.

We’ve created over 200 unique inventions under several patents across AI and other emerging technologies. Leveraging our advanced products and platforms, we drive digital transformation at scale, optimize critical business operations, reinvent experiences, and pioneer new solutions, all provided through a seamless "as-a-service" model.

  • Agentic AIComplianceTelecomMediaDigital Transformation
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