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Salesforce has announced Agentforce 3, a significant upgrade to its digital labor platform, designed to address key barriers to scaling AI agents: visibility and control. Launched on June 23, 2025, this release introduces the Agentforce Command Center, enhanced interoperability via Model Context Protocol (MCP), and over 100 new pre-built industry actions to accelerate enterprise adoption.
Agentforce 3 introduces Command Center for complete AI agent observability.
Supports Model Context Protocol (MCP) for seamless agent interoperability.
Includes 100+ new pre-built industry actions for faster time-to-value.
Customers like PepsiCo and UChicago Medicine report significant efficiency gains.
Enhanced Atlas architecture reduces latency by 50% and supports hosted LLMs.
AgentExchange expands with 30+ partners, including AWS, Google Cloud, and Stripe.
With AI agent usage surging 233% in six months, enterprises face challenges in monitoring and optimizing agent performance. Agentforce 3, built on insights from thousands of deployments since October 2024, offers tools to manage agent health, track outcomes, and scale securely. Customers like Engine report a 15% reduction in case handle time, while 1-800Accountant autonomously resolved 70% of administrative chats during peak tax season.
The Agentforce Command Center provides a unified interface to monitor, measure, and optimize AI agents. Key features include:
Interaction Analysis: Uncovers patterns to refine agent performance with AI-driven recommendations.
Real-Time Monitoring: Tracks latency, errors, and escalations with live alerts.
Performance Dashboards: Measures adoption, feedback, and cost to identify improvement areas.
Integration with Tools: Captures agent activity in Data Cloud, compatible with Datadog, Splunk, and OpenTelemetry standards.
Configurable Views: Embeds agent analytics in Service Cloud for real-time contact center oversight.
“Agentforce autonomously resolved 70% of 1-800Accountant’s administrative chat engagements during the peak this past tax season,” said Ryan Teeples, CTO at 1-800Accountant. “With a high level of observability, we can see what’s working, optimize in real time, and scale support with confidence.”
Agentforce 3 supports Model Context Protocol (MCP) for plug-and-play connectivity, ensuring secure integration with enterprise tools. Features include:
Native MCP Client: Connects agents to MCP-compliant servers without custom code.
MuleSoft Integration: Converts APIs into agent-ready assets with governance controls.
Heroku Hosting: Simplifies deployment of custom MCP servers with secure automation.
“Salesforce’s open ecosystem approach, especially through its native support for open standards like MCP, will be instrumental in helping us scale our use of AI agents with full confidence,” said Mollie Bodensteiner, SVP of Operations at Engine.
AgentExchange now includes over 30 partners, such as AWS, Google Cloud, PayPal, and Stripe, offering MCP-compliant servers for seamless integration. For example, AWS enables agents to process unstructured data, while Stripe supports real-time payment and subscription management, enhancing agent-driven commerce workflows.
The enhanced Atlas architecture delivers:
50% Lower Latency: Improves responsiveness with real-time response streaming.
Hosted LLMs: Supports Anthropic’s Claude Sonnet within Salesforce’s trust boundary, with Google’s Gemini integration planned.
Global Expansion: Available in Canada, U.K., India, Japan, and Brazil, with six new languages (French, Italian, German, Spanish, Japanese, Portuguese).
Resiliency: Automatic model failover ensures uninterrupted agent performance.
“With Agentforce, PepsiCo is taking a significant step forward in our agentic journey,” said Athina Kanioura, Chief Strategy and Transformation Officer at PepsiCo. “By unifying our insights through Salesforce Data Cloud, we’re gaining a holistic view of our customers and operations.” Adam Evans, EVP & GM of Salesforce AI, added, “Agentforce 3 will redefine how humans and AI agents work together — driving breakthrough levels of productivity, efficiency, and business transformation.”
Agentforce 3 empowers enterprises to scale AI agents with unprecedented visibility, control, and speed. By integrating advanced observability, open standards, and a robust partner ecosystem, Salesforce is setting a new benchmark for agentic AI in the enterprise, driving transformative business outcomes across industries.
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