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  • SEO/SEM

Sellm Launches GEO Platform for AI Visibility


Sellm Launches GEO Platform for AI Visibility
  • by: Source Logo
  • |
  • September 16, 2025

Sellm has unveiled its Generative Engine Optimization (GEO) platform, the pioneering solution designed to enable brands to measure, track, and enhance their visibility in AI-powered search experiences. As consumers increasingly turn to conversational AI tools like ChatGPT, Perplexity, and Gemini, Sellm's GEO addresses the evolving challenge of brand recommendations by large language models (LLMs), providing real-time insights and optimization strategies for the next phase of digital discovery.

Quick Intel

  • Sellm launches first GEO platform for AI search visibility tracking.
  • Offers ChatGPT rank tracking and AI search optimization insights.
  • Provides competitor benchmarking and recommendation share analysis.
  • Targets marketers and SaaS teams amid 50% AI query shift by 2026.
  • Beta users uncover competitor advantages in LLM recommendations.
  • Evolves from traditional SEO to optimizing AI-generated answers.

From SEO to GEO: Evolving Digital Visibility

For two decades, SEO has shaped online growth by optimizing content for Google rankings. Now, with LLMs driving conversational queries, Generative Engine Optimization emerges as the essential discipline for ensuring brand presence in AI-generated responses. Industry analysts forecast that over 50 percent of online queries will route through AI assistants by 2026, transforming generative visibility into a key competitive arena for marketers and SaaS companies.

Core Features of Sellm's GEO Platform

Sellm's platform equips businesses with targeted tools to navigate this shift. ChatGPT rank tracking reveals when and if brands appear in AI responses, while AI search optimization insights highlight content and authority signals influencing recommendations. Competitor benchmarking measures rival suggestions against your own, and recommendation share tracking monitors visibility trends across multiple LLMs, delivering actionable data for strategic adjustments.

Tailored for Marketers and Early Adopters

Built specifically for tech startups, SaaS teams, and growth marketers, Sellm provides immediate visibility into AI-driven customer discovery, bypassing the delays of traditional organic search metrics. This real-time positioning in recommendation systems empowers users to adapt swiftly to generative AI's impact on buyer journeys.

Early beta users have uncovered revealing insights, such as competitors gaining LLM recommendations despite inferior SEO performance, inconsistent brand positioning across platforms like ChatGPT and Perplexity, and overlooked opportunities in high-intent AI search funnels. One client noted: "We realized our main competitor was consistently recommended in ChatGPT for our category even though we outrank them in Google. Without Sellm, we never would have known."

Sellm's GEO platform marks a foundational shift in digital strategy, positioning brands to thrive in an AI-dominated search landscape. By bridging the gap from SEO to GEO, it ensures sustained discoverability and competitive edge as conversational AI reshapes consumer interactions.

About Sellm

Sellm is pioneering the field of Generative Engine Optimization (GEO). Its platform gives brands actionable tools for ChatGPT rank tracking, ai search optimization, and LLM visibility benchmarking, ensuring businesses remain discoverable in the era of generative search.

  • Generative Engine OptimizationAI SearchDigital Marketing
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