Verse.ai, a NiCE company specializing in AI-powered customer texting, has announced a new integration with its sister solution, VoApps, the provider of DirectDrop Voicemail. This partnership allows enterprises to combine two-way AI texting with ringless voicemail technology, creating a non-disruptive communication flow that aligns with modern consumer preferences. By pivoting away from traditional outbound "cold calling," companies using the integrated platform can reduce manual dialing costs by up to 90% while significantly increasing engagement rates.
Verse.ai and VoApps (NiCE sister companies) have integrated their text and voicemail platforms.
DirectDrop Voicemail delivers messages without ringing the recipient's phone.
78% of consumers prefer business communication via text over phone calls.
Only 13% of traditional outbound business calls are answered.
The integration aims to reduce the cost of manual dialing by 90%.
Combined reach: 98% of text messages are read, and 87% of voicemails are listened to.
Modern customer preferences have shifted away from synchronous phone conversations, which many users now find disruptive or anxiety-inducing. Research shows that traditional manual dialing is becoming an expensive "time sink" for sales and support teams, with a vast majority of calls going unanswered. The Verse and VoApps integration addresses this by delivering information asynchronously—allowing the customer to listen to a voicemail or read a text and respond when they are ready.
"Voicemail drops are much more effective than placing a thousand outbound calls with only a handful answered," said Damien Swendsen, SVP of Revenue at Verse. "Compliant, text-based outreach with voicemail drops actually drives inbound calls with motivated people who want to talk."
The combined workflow utilizes two distinct technologies to drive conversion:
Verse.ai: Provides fully-managed AI texting that responds to prospects 24/7. It handles lead nurturing and can initiate live call transfers only when a lead is qualified and ready to talk.
VoApps: Uses patented technology to drop voicemails directly into a recipient's inbox. This process bypasses the "ring," ensuring the message is delivered without interrupting the user's day.
A critical component of the integration is its adherence to legal frameworks. Both Verse and VoApps are built to operate in full compliance with the Telephone Consumer Protection Act (TCPA) and other governing regulations. This ensures that as compliance becomes more challenging each year, enterprises can execute high-volume outreach strategies with reduced legal risk.
About Verse.ai
Verse.ai is a leading provider of AI-enabled customer engagement solutions, focusing on two-way texting and lead nurturing. As a NiCE company, it helps brands modernize their communication stacks to meet customers on their preferred digital channels.
About VoApps
VoApps is the creator of DirectDrop Voicemail, a patented telecommunications service that allows businesses to reach mobile subscribers with a voice message without calling the handset, providing a more respectful and effective way to communicate.
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