The demand for real-time, actionable advertising insights has never been greater. Clinch has responded by announcing major enhancements to the AI Copilot within its Flight Control platform. The introduction of new AI data agents transforms how marketing teams analyze and act on omnichannel campaign performance, breaking down complex data barriers with simple conversation.
Quick Intel
Clinch's AI Copilot now features advanced AI data agents for omnichannel campaign analysis.
Advertisers can query performance conversationally (e.g., "best creative for Gen Z?") and get instant dashboards.
A specialized KPI agent identifies performance drivers and anomalies for real-time optimization.
The agents synthesize insights across multiple campaigns for a unified, holistic business view.
This eliminates reliance on manual reporting, acting as an always-on AI analyst for any team size.
The innovation is praised by agency partners like Incubeta for enabling proactive insights and seamless creative optimization.
The newly enhanced AI Copilot functions as an intelligent conversational assistant powered by dedicated data agents. Marketing professionals can now ask direct, natural language questions about their campaigns—such as inquiring about top-performing creatives for specific demographics or sales-driven channels in particular regions. The system interprets these queries and delivers tailored visual dashboards and insights within seconds, moving directly from question to actionable answer without manual data wrestling.
Beyond responsive querying, Clinch's Copilot incorporates a specialized KPI analysis and diagnostics agent. This component proactively sifts through campaign data across multiple dimensions to identify the key drivers behind performance trends and pinpoint anomalies. This capability empowers teams to move from passive reporting to active optimization, making data-driven decisions to adjust campaigns in real-time and capitalize on emerging opportunities or address issues before they impact results.
A critical challenge for large agencies and multi-brand advertisers is synthesizing disjointed data from numerous concurrent campaigns. Clinch's AI data agents address this by seamlessly integrating performance insights across an entire portfolio. This provides a unified, holistic view of results across different brands, markets, or business units, offering clarity and strategic oversight that was previously difficult and time-consuming to achieve manually.
This agentic approach is designed to provide the direct and intuitive data access teams require. As Clinch CEO Oz Etzioni states, the agents are like "having an always-on AI analyst that delivers clarity instantly." The strategic value is confirmed by early adopters like global agency Incubeta, which leverages the technology to connect omnichannel activation with creative insights, bringing proactive optimization directly to their teams and clients.
The enhancement of Clinch's AI Copilot with intelligent data agents marks a significant leap forward in advertising technology. By democratizing access to complex analytics through natural conversation, it empowers teams of all sizes to make faster, smarter decisions, ultimately driving more effective and efficient omnichannel advertising outcomes.
About Clinch
Clinch is an AI-powered advertising technology company that enables brands and agencies to deliver relevant advertising across all channels more efficiently and effectively. Our highly intuitive SaaS platform, Flight Control, streamlines and automates workflows for all campaign stakeholders, from creative production at scale, to omnichannel ad serving, to advanced DCO and unique consumer intelligence—all while reducing time, cost, and errors.
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