Amplify Platform, a leading enterprise growth platform powered by an AI-native data lake, has appointed Jack Martin as its first Chief Marketing Officer (CMO). This strategic hire strengthens Amplify’s executive leadership as the company continues its rapid expansion in 2025, doubling its employee headcount and managing over $22 billion in assets on platform (AoP).
Amplify names Jack Martin as its first Chief Marketing Officer to lead brand strategy.
Martin brings over 30 years of experience in marketing and financial advisory.
He will focus on demand generation, go-to-market execution, and pipeline growth.
Amplify has doubled its workforce and manages $22 billion in assets in 2025.
The platform unifies data and automates workflows for wealth management firms.
Martin aims to deliver compliance-ready content and measurable programs.
Jack Martin, with three decades of industry expertise, joins Amplify to spearhead its brand strategy, demand generation, and go-to-market initiatives. His background as a financial advisor and co-founder of Elite Advisor Group equips him with a deep understanding of advisor needs. Martin will focus on crafting compelling narratives that enhance brand recognition and convert opportunities into sustainable growth. His leadership is expected to align Amplify’s messaging with its mission to provide wealth management firms with innovative, AI-driven solutions.
Amplify’s executive roster continues to grow with industry veterans. Alongside Martin, the company recently welcomed Mark Fischer as Chief Operating Officer and Vickie Lewin as Chief Growth Officer. “As Amplify continues to expand, it’s crucial our messaging accurately conveys our core values and overall vision,” said Vickie Lewin, Chief Growth Officer. Martin’s appointment reinforces Amplify’s commitment to building a leadership team capable of scaling its award-winning platform.
Since the start of 2025, Amplify has achieved significant milestones, including doubling its workforce and surpassing $22 billion in assets on platform. The platform’s AI-native data lake enables wealth management firms to unify data, gain actionable insights, and automate workflows. Martin’s expertise in digital transformation and strategic partnerships will further enhance Amplify’s ability to deliver scalable, compliance-ready solutions for registered investment advisors (RIAs), broker-dealers, and multi-family offices.
“This is an all-star leadership team at a firm where people are the super power,” said Martin. “Amplify is bringing the future of connected data to enterprises and advisors with the tools, technology and messaging they need to scale and deliver differentiating experiences. I’m thrilled to be a part of this award-winning platform as we expand our market and deliver on our promise to clients.” His focus on measurable programs and modern content will drive Amplify’s growth trajectory.
Amplify’s continued investment in leadership and technology underscores its mission to empower wealth management firms. “We are committed to continually strengthening our platform and equipping advisors with the resources they need to drive strong client results,” said Aaron Brodt, Founder and CEO of Amplify. With Martin’s expertise, Amplify is poised to elevate its brand and expand its market presence.
Amplify is the first enterprise growth platform built on an AI-native data lake. It was engineered to unify data, deliver actionable insights, and automate workflows. The platform combines a customizable chassis with experienced integration consultants and a hands-on support team to provide an integrated, scalable solution for RIAs, broker-dealers/OSJs, TAMPs, and multi-family offices. Amplify is a holistic platform that provides seamless digital capability around client onboarding, an institutional model marketplace, true UMA trading, and client lifecycle tracking, as well as integrated surveillance, billing, analytics, and reporting. Intuitive dashboarding for all firm stakeholders is driven through visibility funnels that provide clarity across daily business functions. Amplify’s cloud-based, multi-custodial framework makes it ideal for growth-minded wealth management enterprises. Amplify is headquartered in Scottsdale, Arizona. To learn more, visit amplifyplatform.com.
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