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The financial services industry is on the verge of a major shift in digital customer engagement. Solutions by Text (SBT), a leader in compliance-first conversational commerce, has successfully launched its first customer using Rich Communication Services (RCS) messaging. This establishes SBT as the first mover in delivering verified, branded RCS solutions to financial institutions, transforming standard text threads into interactive, app-like messaging experiences.
Solutions by Text has launched the first verified RCS messaging solution for financial services.
Research shows 84% of consumers are open to using RCS for their entire financial journey.
RCS features verified sender IDs, custom branding, rich media, and interactive buttons.
40% of consumers prefer RCS over traditional financial apps for managing interactions.
The platform allows transactions like checking rates and payments within the message thread.
This moves messaging from a simple notification channel to a powerful conversion tool.
This breakthrough is supported by new research from Datos Insights, which reveals a strong consumer readiness for RCS in finance. The data shows that 78% of consumers are more likely to take action after receiving an RCS promotional message from a verified lender, and 84% are open to using RCS across their entire financial journey. This positions RCS as a superior alternative to traditional apps, with 40% of consumers expressing a preference for RCS to manage their financial interactions, eliminating the need for multiple app downloads.
RCS technology fundamentally upgrades the messaging experience by incorporating verified sender IDs that build instant trust, along with rich media like carousels, buttons, and embedded video. This creates a conversational, app-like environment within the native text thread, allowing for two-way interaction where consumers can check rates, apply for services, or make payments without leaving the conversation. David Baxter, CEO of Solutions by Text, stated, "Today marks a pivotal moment in financial services messaging. We're not just talking about RCS anymore—we're delivering it. Our first customer is now sending verified, branded messages that build trust and drive measurable action, paving the way for RCS to transform messaging from a notification channel into a conversion powerhouse."
The application of RCS streamlines critical financial workflows, from loan origination and payments to real-time support and marketing campaigns. Nick Babinsky, Chief Product Officer at Solutions by Text, said, "To drive deposits, bolster borrowing, and accelerate customer re-payment, we are disrupting what 'digital-first' experiences look like with our bank, credit union, and financial technology customers. RCS streamlines everything from loan origination and payments to real-time support and marketing campaigns, all while meeting the highest standards of compliance and security." This enables financial institutions to enhance customer experience with self-service tools and proactive notifications, ultimately driving higher engagement and stronger conversion rates within a secure, compliant framework.
About Solutions by Text
Solutions by Text (SBT) enables businesses in consumer finance to effectively and conveniently reach their customers. Through a compliance-first messaging platform that seamlessly integrates payments, SBT helps foster meaningful conversations that drive measurable results. For too long, companies have relied on low-yield communication methods such as phone calls, mail, emails, and apps—leaving customers overwhelmed and messages lost in the noise. To break through, businesses need a solution that ensures precision, reach, and results. SBT delivers on this promise, helping its customers achieve outcomes like up to a 400% ROI and a 97% reduction in time to revenue. Good conversations pay off™.
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