The escalating threat of contact center fraud, including a dramatic rise in deepfake activity, is being met with a powerful new alliance in the UK. Pindrop, a global leader in voice authentication and fraud detection, has announced a strategic partnership with BT to integrate its advanced security solutions into BT's communications network, providing enterprise customers with enhanced protection for millions of daily customer interactions.
Pindrop partners with BT to strengthen call security for UK enterprise contact centers.
The collaboration integrates Pindrop's Protect and Passport fraud detection technologies.
The move addresses a 26% year-over-year surge in contact center fraud.
Deepfake activity in contact centers has increased nearly seven-fold in the past year.
Pindrop's technology combines device recognition, behavioral analysis, and deepfake detection.
The solution aims to reduce fraud losses and operational costs while improving customer trust.
The partnership arrives at a critical time, as contact center fraud has surged by over 100% since 2021. Current data indicates that one in every 599 calls is fraudulent, and the rise of AI-powered threats is particularly alarming, with one in every 106 calls now showing signs of deepfake or "non-live" activity. This evolving threat landscape necessitates advanced, multi-layered security that can adapt to sophisticated attacks like synthetic speech and AI-driven social engineering.
BT will integrate Pindrop's patented technologies, including Pindrop Protect and Pindrop Passport, into its enterprise portfolio. These solutions use a combination of device recognition, proprietary Phoneprinting® technology, behavioral analysis, and synthetic deepfake detection to identify and prevent fraud in real time. By embedding this intelligence directly into BT's network, UK businesses gain a crucial defensive layer that helps secure customer interactions without introducing friction for legitimate callers.
“With 1 in 106 calls already showing signs of deepfake activity, threats like synthetic speech and agentic AI are rewriting the fraud playbook,” said Bucky Wallace, Chief Revenue Officer, Pindrop. “Together with BT, we’re giving UK enterprises a modern defence—advanced voice intelligence that continuously adapts, spots risk earlier, and future-proofs contact centres for both security and customer experience.”
A key advantage of the partnership is Pindrop's native integration with leading Contact Center as a Service (CCaaS) platforms. This flexible architecture allows BT to support customers across both legacy and cloud-based contact center environments, enabling rapid deployment and unified threat management. The business-driven approach is designed to deliver a clear return on investment through improved fraud prevention, reduced agent handling time for authentication, and streamlined customer experiences.
The collaboration between Pindrop and BT represents a significant step in fortifying the UK's enterprise communication infrastructure. As AI-powered fraud becomes more prevalent, this partnership provides a proactive, network-level defense designed to protect some of the nation's most trusted brands and their customers from increasingly sophisticated criminal activity.
About Pindrop
Pindrop technology enables enterprises to safeguard sensitive information, secure transactions, and detect fraud through cutting-edge voice authentication and deepfake-detection technologies. Its solutions provide seamless and secure experiences across various platforms, identifying threats in real time. Trusted by Fortune 500 companies and leading global institutions, Pindrop is at the forefront of securing all digital interactions in an increasingly complex threat landscape.
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