Entrust has announced a strategic collaboration with Google to integrate its AI-powered identity verification solutions with Google Cloud's infrastructure, Gemini AI models, and security expertise, delivering enhanced fraud monitoring, real-time analytics, and onboarding efficiency for highly regulated industries such as financial services and insurance.
Entrust, a global leader in trusted identity-centric security solutions, has entered a strategic partnership with Google to accelerate innovation in identity verification and AI-driven fraud prevention. The integrated offering combines Entrust's advanced IDV technologies with Google Cloud's robust infrastructure, Gemini AI models, and extensive security resources—including threat intelligence and incident response—to create a more resilient defense against evolving fraud tactics.
With identity fraud threats intensifying—driven by a 40% year-over-year increase in injection attacks during onboarding and the rising complexity of deepfakes—organizations in financial services, insurance, and other regulated industries face significant risks. This collaboration delivers enhanced real-time monitoring, actionable fraud insights, and performance analytics to help businesses detect and respond to threats more effectively while streamlining customer onboarding without compromising security.
“Our partnership with Entrust reflects Google’s commitment to helping businesses innovate securely and at scale,” said David Engelbrecht, Head of Go-to-Market, Google Cloud. “By combining Entrust identity verification solutions and their deep fraud intelligence with Google Cloud’s AI and infrastructure, we’re enabling organizations to deliver frictionless, trusted experiences for their customers.”
“Partnering with Google allows us to push the boundaries of what is possible in identity-centric security solutions and help the world’s largest organizations stay ahead of increasingly sophisticated fraud while creating seamless digital experiences for their customers,” said Tony Ball, President of Payments & Identity and Incoming CEO at Entrust. “With more than 1 billion identity verifications worldwide, Entrust has unparalleled insight into identity fraud and how to combat it.”
The partnership focuses on enabling organizations to achieve a sophisticated, unified view of identity verification and fraud patterns. By embedding Gemini AI models, the solution provides clearer visibility into emerging trends and threat environments, supporting faster, more informed decision-making. This helps regulated industries maintain compliance, reduce fraud-related losses, and enhance customer trust through secure, efficient onboarding processes.
Additional information and rollout resources for the integrated solution are expected to become available in alignment with the 2026 deployment timeline.
About Entrust
Entrust fights fraud and cyber threats with identity-centric security that protects people, devices, and data. Our comprehensive solutions help organizations secure every step of the identity lifecycle, from verifying identity at onboarding to securing connections and fighting fraud in everyday transactions. Ongoing monitoring supports compliance and safeguards keys, secrets, and certificates. With a foundation of identity-centric security, our customers can transact and grow with confidence. Entrust has a global partner network and supports customers in over 150 countries.
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