Citrix App Delivery and Security Service A paradigm shift for IT modernization
It is time for IT organizations to fundamentally re-examine how applications are delivered and secured. Two key
trends have now placed business application delivery at a crossroads that can threaten or accelerate the growth of
the underlying business:
Application experience is the new currency: Application experience is the new currency for business because it
profoundly impacts employee experience, customer-perceived differentiation, and the ability to build intimacy and
engagement with both employees and customers.
Hyper-transition to cloud and SaaS: The global pandemic created a new urgency for organizations to transition
applications to cloud and SaaS for the elastic demand, global reach, and uniform access they provide. The big
question is how fast can organizations make the transition.
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