StarCompliance’s AI Tool Enhances Marketing Compliance

StarCompliance, a global leader in employee compliance technology, launched its AI-Assisted Marketing Compliance Review solution on May 13, 2025. This innovative tool empowers marketing and compliance teams to manage regulatory risks in promotional content efficiently, ensuring adherence to FINRA and SEC guidelines.

Quick Intel

• StarCompliance launches AI-driven Marketing Compliance Review solution.

• Detects unsubstantiated claims and misrepresentations in real time.

• Supports multi-format uploads like PowerPoint, Word, and PDF.

• Offers configurable intake and centralized oversight for audits.

• Enhances workflows with in-app collaboration and disclosure library.

• Aligns with FINRA and SEC regulations for compliant communications.

Streamlining Regulatory Compliance

The AI-Assisted Marketing Compliance Review solution addresses the complexities of today’s regulatory landscape by automating the detection of risks in promotional materials. It reduces review times and minimizes bottlenecks, enabling firms to deliver compliant content at scale. As Kelvin Dickenson, Chief Product Officer at Star, stated, “In today’s rapidly evolving regulatory environment, marketing and compliance teams need tools that not only reduce review time but ensure materials meet FINRA and SEC guidelines.”

Key Features for Efficiency

The solution offers robust features to enhance compliance workflows. AI-driven reviews automatically flag risks and recommend approved disclosures from a client-curated library. Configurable intake routes submissions based on fund type or regulatory framework, while multi-format support accommodates PowerPoint, Word, Excel, and PDF files. In-app collaboration tools allow teams to comment, edit, and compare versions, with centralized oversight ensuring a full audit trail.

Enhancing Oversight and Scalability

With a focus on transparency, the solution provides a disclosure library to suggest compliant language and maintain version history for audits. This centralized approach ensures firms have a single source of truth, simplifying compliance management. The tool’s scalability makes it ideal for financial institutions navigating stringent regulations, particularly in marketing and advertising.

Industry Impact and Future Insights

The launch aligns with growing industry demand for AI-driven compliance tools, as only 9% of firms currently use advanced automated regulatory platforms, though 60% plan to adopt them by 2030. StarCompliance’s solution positions firms to stay ahead of regulatory shifts, with a webinar scheduled for June 18, 2025, to explore its impact further.